Médaille du Sauvignon Selection by CMB
Judges being served white wine. There are judges' countries flags on the table on the table. A france flag on the left and a Nederlands flag on the right

Why take part ?

An extremely stringent judging process

A trusted seal of approval. 
The panel consists of carefully selected experts from all over the world. Their task is to award medals to the best entries.

Roue des Arôme CMB

Aroma wheel

A full description of your wines can be used for your sales and marketing needs. An AROMA WHEEL and a detailed description of your wines can be downloaded at the end of the competition.ition.

Concours Mondial de Bruxelles 2019 certificate

+ 30 years of expertise

The competition is managed by communications agency Vinopres with 30 years’ expertise in wine, spirits and beer competitions.

Concours Mondial de Bruxelles team picture

A team of specialists

We check arrivals of wine entries and the official accompanying documents, corrects any possible errors and turns down samples that do not comply with the rules.

A woman inspecting a glass of red wine

Optimal tasting conditions

The organizers guarantee optimal tasting conditions for the judges. The judging panels are seated in a properly aired, well-lit and quiet hall where entry is prohibited to anybody not directly involved in the tasting sessions.

Picture of judges from several countries tasting wine. There is a flag from the judge's country on his table.

Diversity of the judges

The organizers are mindful to ensure there are judges of different geographical backgrounds in each panel.

Concours Mondial de Bruxelles branded bags

Blind tasting

Samples are stored in the preparation hall out of the judges’ sight. Judges never see the bottles. Anonymity is a fundamental principle of the competition.

An international promotional tool 

Marketing and communication resources are made available to the winners, including a full description of their wines.

Picture of Mexico Selection Awards Ceremony winners with cmb members

By touring to a different country every year, visibility is enhanced both for the competition and medal-winning wines. The choice of host country does not occur on a random basis: the organizers target growth markets, both for production and consumption of wine.

Picture of Concours Mondial de Bruxelles 2018 Roma Event

A trained public relations and press team promotes the competition and showcases award winners all year round. It develops high-impact, targeted communications in a range of markets allowing the spotlight to be turned on award-winning wines.

Picture of three people talking. One is showing something on his phone to the others

The Competition is positioned as a meeting place for specialists in the industry. The steering committee provides a truly international information platform. What's more, thanks to its media partners in the world's major markets, the Competition has international coverage.

Picture of a CMB stand at Vinexpo 2017

We promote the competition and prize winners at leading trade shows and media events such as awards ceremonies, Wine Paris-Vinexpo, Megavino, Prowein, Vinitaly, in Guiyang and Beijing, …

Picture of the scene at the Concours Mondial de Bruxelles Beijing 2018 opening ceremony

Thanks to the development of the Concours Mondial de Bruxelles, our medals are opening the way to new international markets, particularly in Asia.


A Wine Experience by CMB concept is also being developed with the opening of Wine Bars and Wine Corners in cities and airports around the world. These tasting venues are exclusively dedicated to CMB medal-winning wines.